Blue Moon Pilates Branding

Branding

March 23, 2023

Our client Blue Moon Pilates was rebranding – new logo, new website, new images. Not only that, but showing up more in her brand and business!

We had many stories to tell for Kelly and Blue Moon Pilates. We wanted to show Kelly in the studio, her focus on teaching/training and education, ballet dancer influenced pilates, Segerstrom Center for the Arts in Costa Mesa which is her peaceful ‘Happy Spot’, and of course a celebration!

I had so much fun with Kelly at her pilates studio, learning about her background and joining her at her special place where she gets grounded and finds peace. I mean it was a pretty amazing space I could see why that’s her grounding space! She was a professional ballet dancer, and now also teaches at the Segerstrom Center for the Arts.

“I love quality over quantity. We love to teach the technique behind the movement, the purpose, the why for clients to become the owner of their practice and feel empowered that they will leave with the awareness to help themselves. Everyone is a name, not a number and we chart everyone so no matter who are you working out with they will know right where you are in your practice and if there is anything we need to keep an eye out for so you leave feeling great every time.”

Fun Fact about me: I’m obsessed with ballet imagery. Like Edgar Degas. There is something so elegant, timeless and beautiful but also painful about it. I was so excited to work with Kelly and bring her ballet history into her new path with pilates and dance!

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