Brand Photos for Midwives, Doulas, and Birthing Centers: Mind Body Birth

Branding

June 19, 2025

This was my third brand session with Mind Body Birth, a wellness and birthing center in Los Angeles. Each time I photograph this incredible team, I feel like I’m witnessing something truly special.

Faith, the founder, trains a new group of midwives annually. This means we always update their headshots to reflect the team’s growth and evolution. This latest session was particularly exciting: welcoming Tamara, and Tchala officially became a partner alongside Faith. These were significant advancements for the practice, and it was a joy to document their evolving dynamic.

A Live Birth During the Shoot!

Talk about an unexpected turn! When I arrived for the session, one of Faith’s clients was already in full labor. We’re talking active contractions and intense birthing energy.

Despite the profound event unfolding, the entire Mind Body Birth team remained calm, focused, and perfectly synchronized. They seamlessly supported their client while still making time for our scheduled headshots and group photos. We worked quietly and mindfully, adapting our pace. Faith even managed to step out for a few quick shots between checking-in on the mom-to-be. The baby wasn’t born during our shoot, but the experience was unforgettable.

Honestly, I could fill a book with the wild, beautiful, and unpredictable moments I’ve photographed over the years. This session would certainly earn its own dedicated chapter.

Brand Strategy for Birth Workers

Every brand session I do starts with a strategy. Because your photos should do more than just look good—they should actually work for your business.

Before the shoot, I talk through your vibe, your ideal client, and how you want to show up visually online. Then I plan out 3 to 5 storylines that shape your gallery. That way, you’re walking away with images you can use for everything—website, Instagram, email, you name it.

For Mind Body Birth, our strategy focused on these areas:

  • Story 1: Updated Headshots, Lifestyle, and Team Photos
  • Story 2: Authentic Clinic Moments Capturing the daily interactions, the gentle movements, and the quiet confidence that defines their client visits.
  • Story 3: Families in the Space Including Tamara’s and Faith’s families! These shots always bring heart and relatability, especially when future clients are scrolling and thinking “Will I feel comfortable here?” Additionally, Mind Body Birth are also allies to the LGBTQ+ community and are welcoming to all, so that’s a story we like to capture and be able to share with their potential patients.
  • Story 4: Celebrating Leadership and Growth Highlighting significant milestones like Tchala’s new partnership role and the practice’s intentional expansion.

Beyond a Pretty Headshot: Brand Photos for Birth & Wellness Professionals

Your work is deeply personal. So your photos should be too.

Whether you’re a midwife, doula, student, or lactation consultant, or wellness provider you deserve images that reflect who you are and how you care for others. Not just smiling-at-the-camera stuff (though we’ll get that too), but real, story-driven brand photos that connect and convert.

Ready to present your brand with confidence and genuine connection?

Let’s plan a session tailored to you – whether that involves dynamic team headshots, heartfelt lifestyle images with clients, or documenting the unique story of your growing practice.

Reach out today, and let’s bring your vision to life.

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